Life gets so busy as a mom, whether you’re working full time, staying home, or doing something in between. For the craft lovers and DIYers out there, we often put our creative hobbies last…because it takes time, MONEY, and energy.
What would happen if you used your creative skills to build a candle business from home?
Imagine using your crafting hobby as a way to earn extra cash from home with easy candle crafts to make and sell for profit!
How to Start a Candle Making Business at Home
You can start a candle making business at home as a hobby candlemaker. Start making candles in your kitchen and create a business plan to grow from there.
Creating a Brand
From a business perspective, you will need to define your brand so that you can stand out in a sea of competition. Consider your target market:
- Who wants to buy these candles?
- Why do they want to buy your candles?
- What problem will they solve using your candles?
- What are their common interests?
- What will set your candles apart from others?
One of my favorite books about helping you define your business brand is Building a StoryBrand by Donald Miller. He walks you through creating an explicit plan to set up how your business products or services will help your clients solve their problems! It’s genius!
Where to Sell Candles Online
An important part of selling candles online is leveraging social media to grow brand awareness about your candle making business. Social media is a great way to create a community around your brand and reach outside of your local community.
You can also sell candles at markets, local craft fairs, and holiday bazaars. The beauty of selling candles online is that your time can be more flexible!
Researching your competition on various handmade sites is an important part of pricing your candles. You will need to access the cost of supplies, time to make the candles, and shipping when selling online. Currently, handmade candles in an 8 oz jar are selling for between $5 -$20 on Etsy.
Finally, you will need to develop a system for making candles. This will include supplies, procedures, recipes, and shipping.
Candle Making Supplies
Essential Oils (I found these on Amazon for about $20, and I love even using them for potpourri mason jar crafts & bath bombs!
PRO TIP: These are just a few general things that you will need to start a candle making business from home. For more details, check out the DIY section below.
If you are a crafty person, but have never made candles before, then start practicing candle making. for your friends and family. Sharing your homemade candles with friends and family is a great way to start developing your brand awareness.
DIY Candle Making Ideas
We’ve put together a list of 15 DIY candle craft trends that people want to buy! Use this list of DIY candles to get started and experiment with scents to make them your own!